ON THE SAME THEME
To continue its spirit of renewal, Printemps is launching its new in-house brand: SAISON 1865, a line of ready-to-wear and accessories that is inclusive, committed and stylish.
Saison 1865 is an offbeat fashion story told over the various episodes presenting all the essential pieces in this season’s wardrobe together with the top trends of the moment.
For its first season, the brand is releasing 12 episodes to showcase pieces that form a cross-generational, masculine and feminine wardrobe.
Most items in the Saison 1865 collections are made from noble or recycled raw materials.
The vast majority of Saison 1865 collections is made in Europe with a special focus on promoting local expertise and craftspeople whenever possible. All mens small leather goods are 100% made in France.
As a company committed to change, Printemps notably conceived its new in-house brand as a committed brand eligible for its United For Responsible Beauty label.
Aiming to make Saison 1865 a perfect illustration of its commitment to the planet and all its audiences, Printemps will donate 1% of profits from its new brand to a non-profit organization focused on youth empowerment.
ON THE SAME THEME