Printemps is celebrating its new colors and new visual identity rooted in a graphic legacy stretching back more than 150 years! Our founders, Jules and Augustine Jaluzot, were the first to adopt what we call a true visual identity and color scheme.
The first ultramarine logo, designed by the famous poster artist Jules Chéret in the late 1870s, was succeeded by creations from renowned artists and designers like René Gruau and Jean Widmer for the iconic flower P logo used until the late 1980s.
So why did we now choose green ? Find out in our video !
On the same theme
Printemps Haussmann partners with Beamble, an app that reinvents the shopping experience.
Printemps Haussmann was delighted to welcome Madame Marina Ferrari, French Minister Delegate for the Tourism Economy.
A revolution in retail: Printemps adopts cryptocurrency payments!
Printemps inaugurates the Christmas windows of its iconic Paris department store on boulevard Haussmann in the presence of Oscar-winning actress Juliette Binoche, accompanied by ...
Le Printemps has teamed up with the prestigious hotel The Maybourne Riviera to offer a unique experience to its VIC (Very Important Customers) clients.
Le Printemps Haussmann lance son défilé mensuel exclusif au 7ème Ciel, le nouveau rendez-vous mode incontournable pour les clients amateurs de mode.
After 7 months of renovation, Printemps Marseille Valentine completes its metamorphosis!
Printemps Lille presented the flagship silhouettes of designers for the autumn-winter 2024 season at an exceptional venue, La Piscine - Musée d'art et d'industrie André Diligent in Roubaix.
Until October 13, Printemps Haussmann's historic blue cupola houses the temporary exhibition “Vestologie”.
Printemps presents “La veste dans tous ses états”, the back-to-school fashion event to be discovered in stores and on printemps.com until October 13.
As part of the ESMOD Talent Show, Printemps awarded the “Prix Printemps” to Nathan Vandenberghe.
Le Printemps has appointed chef Gregory Gourdet as culinary director of its upcoming concept at One Wall Street NYC.
Discover Veuve Clicquot's Sun Club, the new Parisian rooftop at Printemps Haussmann.
For the first time, Printemps is included in Les Echos and Statista's Leaders in Innovation ranking.
Taste the world at Printemps! Whether you're a duo or a group, take part in culinary masterclasses at Printemps Haussmann.