Gold Trophy for the first Printemps virtual store
On June 21-22, the CX AWARDS recognized Printemps and its partner USERADGENTS in the Innovative Technology category for its first immersive store.
Unveiled during the launch of the new Printemps brand identity, “My First Virtual Store” offers a brand-new virtual experience !
Step right into your Printemps store, entirely modeled in 3D.

Wander through various spaces in this dreamlike world reclaimed by nature: from the hanging gardens with its blossoming cherry tree and hidden bags to the flowerbed of jewelry and sneaker nook, every visitor is free to snap up their favorite item and win their first NFT !
On the same theme
Printemps Lille shows at La Piscine de Roubaix
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Printemps Lille presented the flagship silhouettes of designers for the autumn-winter 2024 season at an exceptional venue, La Piscine - Musée d'art et d'industrie André Diligent in Roubaix.THE VEST ON SHOW AT PRINTEMPS
Until October 13, Printemps Haussmann's historic blue cupola houses the temporary exhibition “Vestologie”.PRINTEMPS' BACK-TO-SCHOOL CAMPAIGN
Printemps presents “La veste dans tous ses états”, the back-to-school fashion event to be discovered in stores and on printemps.com until October 13.The Printemps group announces two appointments to its ...
The Printemps group announces two appointments to its Executive Committee: Laëtitia HENRY, Chief Officer of Printemps Haussmann, and Mélanie TURPIN, Chief Human Ressources OfficerPRINTEMPS WINS THE TROPHY FOR PREFERRED CUSTOMER EXPERIENCE
Printemps wins the Preferred Customer Experience Trophy in the Department Store category!PRINTEMPS NEW YORK'S OPENING
Printemps opens its first store in New York, USA, in the presence of Anna Wintour and Jean-Marc Bellaiche.The Group appoints a new Chief Merchandising Officer
Le groupe Printemps annonce la nomination au sein de son Comité de Direction de Maud BARRIONUEVO, Chief Merchandising Officer.PRINTEMPS CELEBRATES ITS HERITAGE
To mark its 160th anniversary, Printemps is inaugurating the “Primavera, l'Art à la Mode” exhibition in the heart of the Printemps Haussmann Atrium.PRINTEMPS REINVENTS SHOPPING WITH BEAMBLE
Printemps Haussmann partners with Beamble, an app that reinvents the shopping experience.LE PRINTEMPS WELCOMES THE FRENCH MINISTER OF TOURISM
Printemps Haussmann was delighted to welcome Madame Marina Ferrari, French Minister Delegate for the Tourism Economy.Printemps adopts cryptocurrency payments
A revolution in retail: Printemps adopts cryptocurrency payments!JULIETTE BINOCHE UNVEILS PRINTEMPS' CHRISTMAS WINDOWS
Printemps inaugurates the Christmas windows of its iconic Paris department store on boulevard Haussmann in the presence of Oscar-winning actress Juliette Binoche, accompanied by ...PREMIUM EXPERIENCES
Le Printemps has teamed up with the prestigious hotel The Maybourne Riviera to offer a unique experience to its VIC (Very Important Customers) clients.FASHION ON SHOW AT PRINTEMPS HAUSSMANN
Le Printemps Haussmann lance son défilé mensuel exclusif au 7ème Ciel, le nouveau rendez-vous mode incontournable pour les clients amateurs de mode.PRINTEMPS MARSEILLE VALENTINE METAMORPHOSIS
After 7 months of renovation, Printemps Marseille Valentine completes its metamorphosis!Printemps Lille shows at La Piscine de Roubaix
Printemps Lille presented the flagship silhouettes of designers for the autumn-winter 2024 season at an exceptional venue, La Piscine - Musée d'art et d'industrie André Diligent in Roubaix.THE VEST ON SHOW AT PRINTEMPS
Until October 13, Printemps Haussmann's historic blue cupola houses the temporary exhibition “Vestologie”.PRINTEMPS' BACK-TO-SCHOOL CAMPAIGN
Printemps presents “La veste dans tous ses états”, the back-to-school fashion event to be discovered in stores and on printemps.com until October 13.Find an offer
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